There's something about being able to look the person who grew the food you're going to put into your body in the eye when you buy it. Eating is one of the most important things we do. What we ingest fuels and builds our bodies and the better it is the healthier and happier we are. And yet we put our trust into long chains of strangers, elaborate systems for manufacturing and transporting food that may start on factory farms that may be half a world away. On the other hand, when you shop at the farmer's market, you're buying food that was grown just a few miles away buy someone you can actually talk to, who most likely drove it to market themselves. Most fruits and vegetable start losing flavor and nutritional value as soon as they're harvested, so what you're getting at the farmer's market is the best it can be unless you grow it yourself. At the same time, at least around here, the goods at the farmer's market are actually cheaper than what's at the supermarket. It's a win all around!